Guide

Is drone photography worth it for your listing?

Sometimes the aerial is the shot that sells the house. Sometimes it is two hundred dollars for a picture of a roof. Here is how to tell which one you have before you pay for it.

Aerial drone view of a desert property
Aerial drone view of a desert property

01

What a drone actually shows a buyer

An aerial frame answers questions a ground level photograph simply cannot. How big is the lot. What is behind the house. How close is the neighbour. Where does the property sit in relation to the mountains, the fairway, the wash.

That is the test. If somebody would form a genuinely different impression of the property after seeing it from sixty feet up, the drone is doing real work. If they would not, it is decoration.

From above you can see the lot, the setback and what is next door. None of that reads from the ground.
From above you can see the lot, the setback and what is next door. None of that reads from the ground.

02

When it is clearly worth it

Some properties are close to impossible to represent honestly from the ground, and there are more of them here than in most markets.

  • Large or unusually shaped lots, where the ground view understates the land
  • Golf course frontage, where the relationship to the fairway is the selling point
  • Mountain or valley views that only resolve above the roofline
  • Properties with a lot of outdoor space: pool, casita, courtyard, multiple patios
  • Anything acreage or equestrian, where the boundary matters
  • New builds in developing areas, where context reassures rather than worries

03

When I will tell you to skip it

A mid block tract home on a standard lot with neighbours close on both sides. From the air that house looks like every other house on the street, and the aerial quietly draws attention to the one thing you would rather nobody dwelt on.

Condos and attached units, same story. An aerial of a condo building shows a roof and a parking lot. The interior and the amenities are what sell it.

And anywhere the immediate surroundings are the weak point. The camera is honest about what is next door, which is lovely when the answer is a golf course and less lovely when it is a storage yard.


05

Airspace in the Coachella Valley is not uniform

The valley has real airspace constraints that decide what can be flown and where. Palm Springs International sits in the middle of the market, and Bermuda Dunes and Jacqueline Cochran are both active. Properties inside controlled airspace need authorisation before a flight, which is routine but not instant.

The practical effect is scheduling. If a property is near an airport, flag it when you book rather than finding out on the day.


06

How many aerials a listing actually needs

Two to four. One wide frame showing the property in context, one showing the lot boundary and the back yard, and one or two lower down that read almost like elevated ground shots.

After that you hit diminishing returns fast. Fifteen aerials in a gallery of thirty is a listing that looks like it is hiding the interior.

Not sure whether yours is worth it? Send me the address. If it is not, I will say so.

- Steven

Recommended nextHow to photograph a vacation rental that booksA listing photo has to sell a house once. A rental photo has to sell the same house every weekend, to somebody comparing forty others on their phone. That changes what I shoot.Read it →

Questions

Is drone photography worth it for your listing?: common questions

How much does drone photography cost?

It is a $200 add-on to any listing shoot, covering the flight and the edited aerial images delivered alongside the rest of the set.

Can you fly in windy conditions?

Up to a point. The valley gets genuine wind, particularly through the San Gorgonio Pass and around Palm Springs, and there are days where flying would be unsafe or would produce unusable footage. If that happens we reschedule the flight rather than push it.

Do you need permission from the homeowner?

Yes, and from whoever controls the property. For gated communities and HOAs it is worth checking their rules in advance, since a few restrict drone flights regardless of any other authorisation.

Can drone footage be used for video as well as stills?

Yes. If you want aerial video for a listing reel as well as stills, mention it when booking so the flight is planned around both.

What areas do you cover?

The whole Coachella Valley. I shoot regularly in Palm Springs, Palm Desert, La Quinta, Rancho Mirage, Indio, Cathedral City, and Desert Hot Springs, and I am happy to travel anywhere in the valley at no extra charge. There is a page for each city and service below with the details for that area.


Ready when you are

Ten years of shoots across the Coachella Valley. If you would rather talk it through than read another list, that works too.

Add drone to a shoot

Take this guide with youA short, printable PDF version. Send it to a client, print it for the office, or keep it on your phone for the day of the shoot.PDF

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Let's plan your shoot

Let's get your shoot started.

Pick what you need photographed and add your name and email. That is all I need to reply, usually within one business day.

What do you need photographed?

Leave it blank if you are still deciding.

Time (optional)

Roughly when you need me there. We can move it later.